Marketing services for restaurants
We were restaurant owners before we started working with others. That’s why every service is designed from the operation and aims at a business goal. You bring an excellent product and service; we make sure more people get to know it.
Gastrup Marketing offers six services for restaurants: advertising on every platform the restaurant needs, such as Meta, Google and TikTok; tailored marketing strategy for one restaurant, several locations or a franchise (including franchise marketing); content with creative direction and a network of partner photographers, videographers and creators; branding and design; tailored digital systems; and visibility in search engines and AI assistants such as ChatGPT, Gemini and Google. They all start with a diagnosis of the restaurant. Branding, menu design and digital systems are one-off projects quoted separately from the monthly fees.
Advertising for restaurants
We run ads the way we did for our own restaurants: every dollar aims to fill tables and move orders on the hardest days, not to rack up likes.
- Structure by goal
- Meta Ads (Instagram and Facebook)
- Google Ads and Google Maps
Marketing strategy for restaurants and franchises
The plan we wish we’d had when we ran Santo Mar: positioning, menu, channels and commercial calendar, tailored to where you are: one location, several locations or a franchise.
- Initial diagnosis
- Positioning and proposition
- Offer and menu
Content for restaurants, with partners
We decide what to tell and direct every production; photos and videos are made by partner photographers, videographers and creators we know well.
- Strategy and creative direction
- Network of partner professionals
- Coordination and review
Branding for restaurants
Your brand looking the same on the storefront, the menu, the packaging and the ad. Identity, rebranding and menus designed for how a real restaurant works. Quoted separately.
- Branding and rebranding
- Micro brandbook
- Menu design
Gastrup systems suite
Digital menu, reservations, commission-free delivery, ordering and paying from the table, WhatsApp marketing, AI agents and CRM: we build them to fit your restaurant, in phases and without intermediaries. The digital menu is included in your plan.
- Diagnosis of your operation
- Built to fit
- Connected to your marketing
Visibility in ChatGPT, Google and AI
When someone asks ChatGPT or Google where to eat, the answer comes from what is published. We take care of your listing, your reviews and your data so they have something to recommend you with.
- Complete Google Business Profile
- The same details everywhere
- Guides, local press and lists
If you need photo or video, we connect you with trusted partners.
Frequently asked questions
Can I hire just one service?
Yes. We can work only on advertising, only on strategy or on a one-off branding project. In the Gastrup systems suite, the digital menu is included in your plan; we build the other systems (reservations, delivery, AI agents, CRM) to fit, in phases, according to your plan. Even so, the best results come when strategy, advertising and creative direction are planned together.
Where do we start?
With the diagnosis. With it we define which service your restaurant needs and in what order, before sending you a proposal.
Do you work on the restaurant’s visibility in ChatGPT and other AI assistants?
Yes, with the Search and AI visibility service: a complete Google listing with recent reviews, the same details on Tripadvisor, guides and local press, a website with menu, hours and FAQs that AI can read, and a monthly check of whether the assistants recommend your restaurant. We don’t promise appearances: nobody controls those answers.
What happens to the accounts and content if we stop working together?
They belong to the restaurant. The ad accounts, the profiles and the material produced for your brand stay in your hands.
Shall we talk about your restaurant?
Before we propose anything, we review your digital presence, your reviews and your advertising potential. We come to the conversation with concrete findings.